In today's digital age, customer reviews can have a significant impact on a business' online reputation. Whether it's accurate or not, customer reviews can have a great impact not just on your SEO ranking, but also potential sales and overall online reputation. What can you do if you have been receiving negative reviews that are untrue? Reputation MGMT presents the 3Ms of Reputation Management.
Manage:
The first step to bring online reputation back up is by determining the accurate reviews from the ones that aren't. From here, Reputation MGMT fights inaccurate reviews to get them removed, then create branded search results as well as promote brand assets through directory and citation building.
Measure:
After the inaccurate reviews have been removed, it's time for branded tracking and business brand building. This is done through Google My Business creation and optimization, name and keyword tracking. What this does is help track which keywords relating to the client's business that customers search for and build an appropriate online marketing strategy that will help rebuild your online reputation.
Market:
Rebuilding online reputation doesn't just stop with having false reviews removed and changing the narrative through a brand new online marketing strategy. Using a reputation tracker, Reputation MGMT can get ahead of oncoming issues so that it can be rectified right away before it escalates.
Receiving negative reviews can sometimes feel like the end of the road for a business. However, through digital defamation defense, along with following the 3Ms of reputation management, rebuilding your online reputation is indeed possible.
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